Program Objectives

The aim of the program is to train someone in the sales of products or services, to offer solutions that correspond to their customers’ needs, to provide advice, establish a climate of trust and build customer loyalty by offering personalized service that meets customer expectations. In addition to consulting and sales-related tasks, sales consultants may also manage and display in-store merchandise and provide after-sales service.

Program Content

Code Statement of Competency Hours Credits
948-422 Determine their suitability for the occupation and the training process 30 2
948-436 Establish professional relationships in the workplace 90 6
948-443 Interpret consumer behaviour 45 3
948-452 Provide customer service 30 2
948-468 Sell products and services 120 8
948-473 Perform sales-related transactions 45 3
948-481 Manage their time at work 15 1
948-492 Use job search techniques 30 2
948-504 Begin acquiring professional sales experience 60 4
948-512 Become familiar with the laws and regulations governing professional sales 30 2
948-522 Provide after-sales service 30 2
948-534 Perform sales-related activities in French (as a second language) 60 4
948-543 Keep their knowledge of products and services up to date 45 3
948-554 Perform stock management activities 60 4
948-563 Perform visual merchandising activities 45 3
948-573 Make connections between marketing strategies and sales of products and services 45 3
948-588 Integrate into the workplace 120 8
900 60

Admission Conditions and Prerequisites

To be eligible for admission to this program, candidates must meet one of the following requirements:

Persons holding a Secondary School Diploma or its recognized equivalent, for example, an Attestation of Equivalence of Secondary V studies, or a postsecondary diploma such as the Diploma of College Studies or a Bachelor's degree
OR
Persons who are at least 16 years of age on September 30 of the school year in which their training is to begin and have earned the Secondary IV credits in language of instruction, second language and mathematics in the programs of study established by the Minister, or have been granted recognition for equivalent learning
OR
Persons who are at least 18 years of age upon entry into the program and have the following functional prerequisites: the successful completion of the General Development Test (see the following table), or recognition of equivalent learning
OR
Persons who have obtained Secondary III credits in language of instruction, second language and mathematics in programs established by the Minister are required to pursue general education courses, concurrently with their vocational training, in order to obtain the Secondary IV credits they lack in language of instruction, second language and mathematics in programs established by the Minister.

Functional Prerequisites

A person who has reached the age of 18 can be admitted to a program of study leading to a Diploma of vocational studies (DVS) based on functional prerequisites. These prerequisites, in place for those aged at least 18 years at the start date declared for the vocational training program, are: successful completion of the general development test (GDT) and obtaining and passing the tests relative to the specific prerequisites in the language of instruction and mathematics, if applicable.

This table indicates the new course codes for common core basic education (CCBE) and diversified basic education (DBE) required for the specific prerequisites in language of instruction and mathematics for the targeted program of study. In the cases where the new course codes for the CCBE and the DBE are in progressive implementation, the old codes are indicated in parenthesis and are still valid. The equivalent course codes in basic education in the youth sector are also indicated in the table. When a DVS does not require any specific prerequisites in language of instruction or in mathematics, a (-) will be displayed in the appropriate field. Please note that the functional prerequisites do not apply to attestation of vocational specialty (AVS) programs.

Specific Prerequisites

Language of instructionSecond languageMathematics
AdultsYouthAdultsYouthAdultsYouth
ENG-1101-4 ou (ENG-1062-3)632-306 ou (630-316)----

Educational Organizations Offering the Program

Schedule:

Capitale-Nationale

Legend
Places available
Admission by waiting list
Course full
CS Central Québec
Vocational Training Centre Group Status D/E Start Date
C.F. Eastern Québec

Estrie

Legend
Places available
Admission by waiting list
Course full
Eastern Townships SB (Estrie)
Vocational Training Centre Group Status D/E Start Date
C.F.P. Lennoxville PSAL24-25 D Continuous entry
Concomitance (CFP Lennoxville) SAL-24U-24 D Aug. 28th, 2024
Recognition of Acquired Competencies (RAC) - CFP Lennoxville SALr24-25 D/E Continuous entry

Laval

Legend
Places available
Admission by waiting list
Course full
CS Sir-Wilfrid-Laurier (Laval)
Vocational Training Centre Group Status D/E Start Date
C.D.C. Laurier Pont-Viau PS3 D/E Oct. 17th, 2024
PS1 D/E Apr. 8th, 2024

Montérégie

Legend
Places available
Admission by waiting list
Course full
Riverside SB
Vocational Training Centre Group Status D/E Start Date
ACCESS - Annexe Saint-Hubert
ACCESS Career Centre PSR240408 D Apr. 8th, 2024
Pôle d’expertise en transport ACCESS RAC-PSR D/E Periodic entry
PSR250407 D Apr. 7th, 2025
PSR241015 D Oct. 15th, 2024

Montréal

Legend
Places available
Admission by waiting list
Course full
English-Montréal SB
Vocational Training Centre Group Status D/E Start Date
St. Pius X Career Centre / Centre de carrières St. Pius X I7124 D Sept. 30th, 2024
Lester-B.-Pearson SB
Vocational Training Centre Group Status D/E Start Date
Career Development Services SALES D/E Continuous entry
Verdun Adult and Career Centre TBD D/E To be determined
West Island Career Centre PS2025 D/E To be determined

Retail Sales Associate

Retail sales associates welcome customers, provide advice on products and services, prepare sales or rental contracts, and close sales. They ensure after-sales service. As part of their duties in retail or service businesses, they may be responsible for maintaining sales records for inventory and assisting in visual merchandising. A job as a retail sales associate, sales clerk or sales representative requires a friendly, courteous personality and good communication skills. It is a dynamic job that sometimes requires working under pressure.

Related Training(s)

Hotel Reception
Sales Representation

Average Salary

Retail Sales Associate — $16.56

Job Titles

Customer service agent
Sales consultant – retail
Shop manager
Retail sales manager
Sales representative – retail
Sales representative – wholesale (non-technical)

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